ud - summer1

Now here’s a summer collection you don’t want to miss! Urban Decay is finally shaking free of the seemingly never-ending reign of Naked. Now I love neutrals just as much as the next girl but after a while everything starts to look the same. And boring. Let’s get some color up in there! Here’s where the new summer collection comes into play. There’s a new, permanent line of blushes, glosses and eyeshadows poppin’ with pigment. Ain’t nothing Naked about it!

Afterglow 8-Hour Powder Blush ($26.00)

Urban Decay introduces Afterglow 8-Hour Powder Blush–the foolproof way to create that effortless, radiant look. Just a few quick swipes of Afterglow gives you the kind of easy, sexy, lit from within glow that makes people wonder if you spent the whole weekend in a secret love den. The best part? Much like the lingering efforts of a romantic rendezvous, Afterglow won’t quit. Our extremely bendable, finely milled formula goes on sheer and provides eight long hours of wearable, build able color. And wait until you feel it! Lightweight yet luxurious, Afterglow has a soft creamy texture that always applies beautifully. The lineup: a dozen scintillating shades–some with a matte finish and others with a hint of shimmer

  • Rapture deep mauve with a hint of shimmer
  • Fetish medium pink nude
  • Bittersweet bright purple
  • Bang bright red-orange
  • Quiver medium red
  • Score medium pink-peach with a touch of shimmer
  • Obsessed light pink
  • Quickie bright pink (blue based)
  • Crush medium pink
  • Video soft nude
  • Indecent light peachy nude
  • Kinky light peach with light shimmer

Eyeshadow ($18.00)

Urban Decay introduces eight brand spanking new Eyeshadow singles. There’s a little something for everyone–from color junkies to fans of neutral mattes. (See, we DO read all of your pleas on Facebook.) The lineup: six gorgeous, shifty duotones–in shades like blue, gold peach, burgundy and even red! And two versatile matte neutrals. With the addition of these new shades, our already huge Eyeshadow lineup now includes a 12 whopping duotones and an ever-expanding range of matte shades.

  • Riff brown nude matte with floating sparkle
  • Beware warm brown matte
  • Tonic lilac with blue shift
  • Backfire burgundy with purple shift
  • Lounge brick red with green shift
  • Fireball peach with pink shift
  • Dive Bar medium pink blue with pink-purple shift
  • Sideline gold with green shift

Revolution High-Color Lipgloss ($22.00)

This high coverage, ultra-pigmented formula lays down all the color you crave in one coat. Choose from 14 lust-worthy shades in both cream and sparkle textures. With gorgeous nudes, bold brights and deep, dark shades, our lineup contains something for everyone. From longstanding UD favorites (like 69, Big Bang, Punch Drunk and Apocalypse) to never before seen shades destined for cult status, Revolution Lipgloss has all your high-impact gloss needs covered. You’ve never seen insanely intense color like Revolution Lipgloss. The perfect counterpoint to Naked Lipgloss, this is how UD does a colorful gloss: bright, pigment rich shades in a formula that feels amazing on your lips.

  • Apocalypse deep purple-wine
  • Brickhouse dark brick red
  • 69 bright red
  • Assassin bright pink with glitter
  • Punch Drunk bright orange
  • Quiver medium rose pink
  • Scandal bright pink
  • Savage electric pink
  • Big Bang bright pink with glitter
  • Vice dark purple with glitter
  • Bittersweet bright purple
  • Liar medium pink nude
  • Failbait light neutral pink
  • Kinky nude

Ulitmate Ozone Multipurpose Primer Pencil ($20.00)

Urban Decay introduces Ultimate Ozone Multipurpose Primer Pencil–the double-stick tape of the beauty world. Inspired by our bestselling, slim barreled Ozone 24/7 Glide-On Lip Pencil, Ultimate Ozone is an indispensable primer in pencil form. This clear, thick barreled undercover wonder does it all. Hold lip color in place. Prevent feathering. Correct mistakes Even fill in fine lines! No matter how you use Ultimate Ozone Multipurpose Primer Pencil, our creamy, long lasting formula glides on clear to prevent your most embarrassing beauty nightmares.

Eyeshadow Primer Potion ($20.00-$24.00)

Urban Decay announces the relaunch of Eyeshadow Primer Potion–with a new look, a new applicator and even some new shades! Don’t worry; our Original Primer Potion Eden shade and Anti-Aging formula aren’t going anywhere. So what’s new? We listened to your feedback and reworked Sin (champagne shimmer) making it more sheer (and changed the name to Minor Sin). Also new to the lineup: the limited edition shade Enigma (neutral matte); 100% of the purchase of this shade funds The Ultraviolet Edge, our global initiative to empower women. We also revamped our packaging and gave it a gorgeous new look (the perfect complement for this high-tech formula). It’s still in a squeezable tube, but we added the option of a flocked wand applicator for even more versatility. Of course, every shade is paraben-free. Our revamped packaging features gorgeous ombre artwork and a faceted, jewel-like cap. Squeeze the Potion directly from the tube or use our new flocked wand applicator. Either way, you get precise, controlled application every time.

  • Original nude (dries down invisibly)
  • Eden nude matte (full coverage, hides all redness)
  • Minor Sin champagne shimmer
  • Enigma neutral matte (limited edition)
  • Anti-Aging nude (color correcting + optical blurring)

The Urban Decay Summer 2015 Collection will be available on April 15th at Urban Decay and April 2015 at Sephora, Ulta, Beauty.com and select Macy’s.

For swatches and reviews of the collection RUN don’t walk over to Temptalia!

ud - summer2

ud - summer3

ud - summer4

ud - summer5

ud - summer6

  • indayluvs

    I am SO excited for everything here! My wallet cries LoL Surprisingly, I’m most excited about the eyeshadows. I prefer palettes so I don’t usually look twice at singles, but man oh man, those duo chromes GET me! Which ones do you have your eye on Fancie?