Since the new Milani Amore Matte Lip Cremes are limited edition, it was my intention to test a few shades, review them together and repeat. Well, I slipped one on the second I finished swatching them, and girl, I couldn’t wait. At all! I just had to tell you about how awesomely amazing the new Milani liquid lipsticks are. Because you need them in your life RIGHT NOW!
Not tomorrow. Not later on. NAOW! There’s zero room for hesitation. None! The first shade I tried was Crush, a deep warm chocolate brown with a strong red undertone and the most delicious vanilla cake batter scent. Browns usually make me a little nervous because they can either look really good or really awkward on deeper complexions so I tackled Crush first to see how I’d like the color. The verdict?
Love it! I wasn’t wearing any makeup at all the first time I tried it on and I still loved the way the color looked on me. Which is saying a lot when it comes to the more unique, funky shades like this chocolatey beauty. ‘Cause sometimes you need a full face to really balance out some colors but Crush just works. Honestly, I think Crush would look amazing on both light and dark complexions alike and would make a killer fall lip.
Now on to the formula! To put it in a nutshell, the Amore Matte Lip Creams are pretty much a spot on dupe for the Kat Von D Everlasting Liquid Lipsticks. The formulas are so much alike that the only difference I was able to spot was on the price tag ($7 vs $20).
Crush has a slightly thick, lightweight creamy texture that applies smoothly and evenly with full coverage in a single swipe. Upon application, the formula is comfortable and non-drying but it starts to feel a little sticky and tight as it begins to set to an ultra matte finish after about a minute or so. Just like the Everlasting Liquid Lipsticks.
Once Crush sets, it’s not completely budge-proof but it’s still damn near indestructible. I wore Crush for 2 days in a row and both times it lasted well over 8 hours before I noticed minor signs of fading. I would apply Crush in the early afternoon and still wake up with reddish brown lips the next morning. The staying power is insane!
And the best part? The Amore Matte Lip Creme formula doesn’t seem drying in the least bit. Of course, I slathered on one of my fave balms before applying but I didn’t need to touch it again for the rest of the day. Crush was just all too comfortable to wear for an ultra matte liquid lipstick. The only downside I can think of is that Crush isn’t completely transfer-proof. However, it still doesn’t deposit much color at all once it sets and it’s lasted me through a greasy plate of nachos, multiple slices of ice cream cake and a juicy burger without needing to reapply or looking all patchy and funky. Overall, Crush is a perfect dream of a liquid lipstick and I’m inclined to believe the rest of the gang is just as amazing. Here’s to hoping this limited edition jazz is just a test run because the Amore Matte Lip Cremes absolutely need to be permanent!