ELF is one of the most popular drugstore brands in the world but it looks like they’re trying to break away from being labeled as “cheap”. The affordable budget beauty brand seems to be taking a new direction with their latest launches which includes their new skincare collection and new collection of luxury brushes. ELF recently released a new line of brushes that are softer and studier than the original Studio Brushes but it appears that they aren’t done expanding their brush reign just yet. For the past week, this beautiful leak has been circulating around social media and it’s got me so excited! Kathleen Lights got a chance to test these stunning new brushes at an ELF event and let the cat out the bag that they were great quality and coming very soon. She mentioned that she wasn’t sure how much they’d cost or exactly when they’ll be released but I’m guessing that it’ll be within the next couple months since ELF is already letting them get a little play time. I just hope ELF doesn’t hike up the price too much because I’m interested in buying pretty much all of these brushes. Like all of them!
Will you be grabbing any of the new ELF brushes once they’re available?