It Cosmetics is the last brand that comes to mind when I think of diversity and inclusivity. Let me give you a little insight why. Founder Jamie Kern Lima has built It Cosmetics into a billion dollar brand now owned by L’Oreal. She went from catching a 10 minute break selling concealer on QVC to an entire […]
Let’s take a quick break from Project BOMB, shall we? You’ve probably noticed that I’ve picked up a ton of new goodies in the last few months but what you probably didn’t know is that I’ve also been determined to start using what’s already in my stash more. Whether you’re a beauty blogger or beauty enthusiast, […]
Time is seriously flying by because Black Friday was almost a month ago and Christmas is next weekend. Crazy right?! As you can imagine, Ulta has been bananas so my schedule has been hella crazy. So crazy that I’m somehow just managing to share my Black Friday goodies with you. Better late than never, right?
You didn’t think I forgot about showing you day 2 of Ipsy’s Gen Beauty NY? I wouldn’t do you like that, girl! It’s been a busy week trying to catch up on some much needed rest after spending the weekend in the city that never sleeps. But my tired body is finally coming around and […]
For the past week, I’ve been working on sharing my experience and goodies from Ipsy’s Generation Beauty New York but I’ve been so tired! Not just because I spent hours walking around mingling with other beauty bloggers and waiting in line to meet amazing brand reps. It’s mostly because I spent the majority of my […]
Finding a good mascara can be a challenging feat but the new It Cosmetics Superhero Mascara is definitely making life a little easier for makeup junkies. I think we can all agree that long, luscious full lashes are every gal’s dream but that false lash effect isn’t always achievable without actually applying a glamorous pair of […]
If I had to sum up April in one word it would probably be: haul. I hauled a lot of new stuff last month. Between Ulta’s 21 Days of Beauty and all of the spring and summer collections seemingly dropping at once I just couldn’t help myself. April definitely ate up a lot of my […]
When you have dry skin and fine lines setting powder is probably one of your least favorite products. For people with normal to oily skin, setting powder is this miracle product that refines foundation and concealer for an airbrushed look that’s smooth, shine-free and flawless. For dry skin, setting powder just makes skin look more […]
Ulta’s 21 Days of Beauty is now in full effect and I’m already clutching my wallet because I just know I’m going to go broke. There’s just too many good deals! Day 2 had some pretty nice deals but Day 1 was where it was at for me. Yesterday’s Beauty Steals included Prestige makeup and skincare […]
We’re well past Valentine’s Day but I’ve been feeling the love for quite some time thanks to It Cosmetics limited edition Love is the Foundation Brush. It released back in October for Breast Cancer Awareness month but my store received a random shipment of them recently and I couldn’t be happier to pick it up. Not […]
Need a brow boost? Give your brows a polished new look with this step by step brow guide!
Owning an Urban Decay Naked Palette is like a rite of passage for makeup lovers. Urban Decay set the tone for makeup palettes today when they debuted the original Naked Palette 10 years ago. Since then, we’ve seen eyeshadow quality evolve like no other and palettes galore. Now, the original Naked Palette has been laid […]
